Welcome to day 14 in my 100 in 100 series of posts for photographers! You can see a directory of the last 13 days here. Day 98 is currently reserved for any questions you have throughout the next few months. To submit a question, please click here! If you’re interested in supporting this project, please share, PIN, comment, maybe even, like, kiss your monitor. It’s not weird. Any other questions, comments or ideas, please feel free to email me at denise(at)denisekaris(dot)com. Having said that, let’s move this along with talking about my favorite client gifts!
My love language is gift giving. My brain is somehow wired to take note when someone mentions a problem or a want or a like. My friend who recently mentioned her love of Aveda products will surely be getting some hair care in December. My cousin who told me her feet kept slipping at Yoga class got a pair of yoga socks for her birthday. My aunt who was nauseous from chemo got a bag of ginger candy in the mail. Gift giving is all about making someone’s life better, easier, or more enjoyable. It’s also about making someone feel cared about and listened to.
I feel that gift giving in my business is a way for me to tell my clients, “I appreciate you more than an email can say.”
My clients get three gifts from me. The first is at their client consultation. I give them a soy jar candle my son and I made with a handwritten note to thank them for coming in and to let them know how excited I am to work with them. It’s simple, thoughtful and not terribly expensive.
The next gift they get is after their engagement session. I just started this one and I send a Greetabl. If you haven’t checked them out, you absolutely must. You choose a box pattern, a goodie to enclose, and three photos to have printed on the box. Your client gets to tear off the perforated images and keep them as mini prints. It’s adorable and the perfect preview to send of their engagement session. This is my favorite gift to send also because it’s affordable and I don’t have to go to the Post Office. They’re fast at shipping and will print a little message from you on the box. Watch the video below to fall in love with Greetabl! Confession: I sent one to myself. No joke. And because Greetabl is such a fabulous company, you can actually get 15% off your first Greetabl by clicking here!
The last gift I send is during their first holiday season. I send a wooden ornament with a photo from their wedding. You can get them on Etsy here. They ship super fast and are completely adorable. You can even get them painted in your brand color and choose the cut-out shape you want. So. Cute.
What about you? Do you send client gifts? What have you found that made you clients feel loved and appreciated? How has it improved your client experience? Let me know in the comments and I’ll see you tomorrow for Day 15: That first email.
|Denise Karis is an Arizona photographer who enjoys musicals, Doctor Who and breakfast burritos. IG @denisekaris|
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